Is your tourism business losing bookings because of your marketing?
Your complete marketing audit
The free audit gives you a snapshot. The full audit gives you the complete picture and a clear path forward.
Every page of your website reviewed in detail. Your social media presence across every active platform. Your Google reputation and how it compares.
A direct competitor analysis against two or three businesses in your space. And a complete prioritised action plan that tells you exactly what to work on first and why.
This is not a checklist. It is a personalised assessment of your business written specifically for you. Delivered within two business days. $197 USD.
What your full audit covers
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Your Complete Website Review
Every page assessed. We look at messaging, layout, imagery, calls to action, and booking friction across your entire site, not just your homepage.
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Your Social Media Presence
Every active platform reviewed. We assess content quality, consistency, engagement, and whether your social presence is actually driving guests to book.
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Your Reputation and Competitors
Your Google reviews analysed and two to three direct competitors compared against you so you can see exactly where you stand in your market.
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Your Prioritised Action Plan
Not a list of everything that could be better. A clear, specific plan telling you what to fix first, what to fix next, and what will make the biggest difference to your bookings.
Hi, I am Elizabeth. I run C i Marketing, a specialist tourism marketing agency based in Christchurch, New Zealand.
We have spent years working with tourism businesses, helping them tell better stories, attract better guests, and build the kind of marketing that actually drives direct bookings rather than just looking good.
New Zealand is one of the adventure tourism capitals of the world. The challenges our clients face here, over-reliance on OTAs, inconsistent bookings, marketing that does not reflect the quality of the experience, are exactly the same challenges boutique tourism businesses face everywhere.
This audit is my way of introducing what we do. I will take a proper look at your marketing and give you something genuinely useful, whether you work with us afterwards or not.
Elizabeth Slade Owner and Managing Director, C i Marketing
C i Marketing has worked with tourism businesses for over 20 years. Our clients include adventure operators, boutique lodges, guided experience providers, and retreat centres. We understand the difference between marketing that looks good and marketing that fills beds and books tours. The free audit is built on that experience.
Ready to get the full picture?
One payment. No subscription. Your full audit delivered personally by Elizabeth within two business days.